Color Gradients – How to Use Them in Your Designs

This natural gradient in the sky versus gradients in backgrounds, drop shadows, and color fills in the designs.

If you want to know the OG of gradients, go outside. Sunset and its early sister, Sunrise, are a world reference when it comes to the gorgeous color transitions that create depth and interest. Staring with one’s mouth open at them means being human. It’s one of the reasons gradients have had such a steady force in graphic design – they’ve been included in most trend articles over the past five years and show no signs of stopping.

A gradient is the gradual blending of colors — usually two or more colors. We’ll take a creative ride through some inspiring gradient designs and give tips for making your own. Cuz DIY is fly: Why download that gradient that everyone sees everywhere when you can create your own sauce?

Using PicMonkey’s gradient maker

Using the gradient tool gives you a high degree of control to make something completely unique, and you can change it anytime you want. And when you build your own color gradient, you can iterate it across a range of different pieces to unify the look of a particular campaign or brand. In PicMonkey, you can store your gradient images in the branding toolkit so that they are there in the editor the next time you create a design. even cooler? You have seven different ways to add a gradient – including gradient shadow. You won’t find it anywhere else!

Gradients used in logos

Logos have long been seen as a descendant of simplicity, and are current evidence that flats are not (always) in place. Tech brands, food brands, and even mega bank brands have moved to the tiered way of thinking. In a world where so much brand practice takes place online, gradients solve unique communication problems in a two-dimensional interactive space: along with shadows, they add dimension, inviting interaction, especially for clickable content and buttons. advice: If your branding is often represented in print, you may want to use gradients less, as they don’t always print well.

How to add a gradient to your logo design in PicMonkey:

  • Start with a blank canvas and add a drawing or shape to it

  • Select the drawing and click change colors in the left panel.

  • Click “gradient” above the color picker, and choose your colors. Boom! It was completed.

Tip: Make sure to download your logo in PNG format to preserve transparency.

Gradient wallpapers for designs

Gradient backgrounds are widely used by tech companies like Apple and Instagram, but also hospitality and beauty brands and anyone with a quote post in social media. They can be used to create movement, draw the eye from light to dark or from dull to vibrant, and in the case of monotonous gradients, they can help bring the focus to text in a design.

How to create a gradient background in PicMonkey:

  1. Start with a blank canvas and click background color, in the right panel.

  2. Click “gradient” above the color picker, and choose your colors. bubble! he did.

Gradient Effects on Photos

Designed by a digital artist Wendy Power On the left.

Gradients bring coloring images into the 21st century with some subtly luxurious leftovers. They can also be used to increase visual interest in an image that is not dynamic in nature. You can use our miracle background remover tool to isolate the subject of a photo and add a gradient to it Only this part of your design (Like the Wendy Power design on the left, above) or add a gradient effect to the entire image (like the PicMonkey design on the right).

How to add a gradient effect across an entire image

  1. Open your picture in PicMonkey, and click Effects > Gradient.

  2. Choose your colors.

  3. Click through to mix Techniques To find the best one. bubble! he did.

Inspirational color shades for your designs

Before you choose colors for your gradients, you may want to get some color inspiration from an image-based color palette generator so you can see how gradient colors will work together in your images and designs. Get the hex symbols for the colors you want, then drop them into the color picker when creating the gradient. Here are some of the things we love…

Vibe in style. Gradients with super saturated colors are definitely an eyeball catcher. But they can be eyeball catchers, if you pair them with electrical graphics and text equally—designer, beware! Use these colors to communicate excitement, imagination and innovation. advice: If your design leans toward too many colors but you still feel the need for contrast, add a color that is a slightly lighter or slightly darker version of an existing color.

Calm your senses. Pastel hues like these are good for wellness brands, lifestyle brands, and messages that convey empathy, sincerity, and friendliness. advice: Choose any pastel color in PicMonkey’s gradient color picker, and the tool will present you a second gradient color that’s the same saturation but a different shade, keeping it in the pastel family.

Monkey is good. Monochromatic gradations, sometimes called “ombre”, are when a color is gradually blended with transparency, white, or black instead of a second color (let’s leave the question of whether black and white are colors for another day). These cute gradients are gorgeous queens that the average viewer might not even notice. Use it to express luxury, strength and calm in dark colors; Vitality, fun and happiness in light colors. advice: Rotate a monotonous gradient to one side of your image (using the . format direction slider) to create an area where the text stands out nicely.

So go down the ladder, designers, social media makers, and brand bakers. We’re excited to see what you’re doing.

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