As we head into this (cool!) new year, there’s one thing we can know for sure. New year, new technology. Even though the world is rapidly moving in a technology-dominant direction, marketing brochures remain relevant forever. New technology = more business. More business = more marketing.
In this article we will cover:
What are marketing brochures
Why are marketing brochures important
What to include in a marketing brochure
Marketing Brochure Inspiration Examples
These basics are sure to fuel better business in 2022…this is our gift to you.
Marketing Brochures 101
Marketing brochures are pretty much – you guessed it – marketing brochures for marketing your product or services. They are informative and creative documents also called brochures or flyers.
We know what you might be thinking, but we promise these brochures aren’t limited to the classic medical office environment or your dreaded high school health class.
Whether you’re a social media influencer, a key corporate executive, or a personal injury attorney, marketing brochures don’t discriminate. There is always a need for marketing, whether it is to gain new customers or re-attract old ones.
Brochures are the perfect way to market yourself, a place or a product. Consider the following benefits of marketing brochures:
Creative and visually captivating
informative and/or educational
Effective for brand expression and brand awareness
Tools for customer engagement and lead acquisition
And if that wasn’t enough, marketing brochures are a new and tangible way for consumers to stay up-to-date with the latest events, promotions, sales and announcements. It’s a one stop shop for better business, so let’s dive into examples of marketing brochures that will get you to the next marketing stage.
Top Marketing Brochure Examples for Business Promotion
1. Travel smart
While atlases are being rolled out, marketing brochures are very intense in a. Remember your last road trip or an impromptu solo trip? As soon as you enter this hotel, Airbnb or hotel, you are greeted with a plethora of local attractions. Make sure adventurers get what they need with a well-balanced brochure filled with photos, information, and tips.
Pro tip: Customize your brochure with Colors that matches their content. Utah is known for its red rocky country and dry, seemingly desert climate, so orange and red are the way to go. Plus, color effect People’s energy, so the right people can fire up Vacay Emotions right from their PC! Plus – in this case, marketing brochures are also a great collectible, so see how they can make a traveler’s trip a memorable one.
2. Get a rhyme
Most marketing brochures feature a clever combination of text, images, and information. Depending on your industry, you may choose an artistic route to claim distinct impressions. If you’re using simple text like this, consider homonyms, rhymes, or catchy messages to engage consumers.
Nail salons, artists, musicians, influencers, makeup artists, spas, parlors, and beauty experts may prioritize their colors and images to represent an experience over information. Whatever you choose to be the focal point of your brochure, do it pop!
3. Design brochures as you would in your home
Whether you’re an interior designer, fashion designer, or graphic designer, there’s no reason why you can’t be a master marketing brochure designer.
Make sure you explain your services in a way that sets you apart from others. Remember that too much information can be a deterrent but customers want to know who you are, so balance your text with attractive images and color palettes. Just like Feng Shui-ing in your home, too many (or too few) items can change the entire experience.
4. Use professional photos
You know a brochure is effective when you involve people who haven’t thought about your offer before.
Attract lovers of undiscovered pottery with pictures. don’t do Owns Hiring a photographer per se, but you’ll want to capture your product experience in a way that appeals to beginners and experts alike. Call your professional friends or play a self-timer to improve your photo library.
5. Mastering the triple fold
Whether you’re a new business owner or an old owner ready to turn things around, there are two words: a trifold brochure. Marketers know that empty space is a missed marketing opportunity. Brochures can feel incomplete without a front and back.
Like the other brochure templates shown here, this one is made up of multiple pages and is designed to be cohesive. Customize both sides of PicMonkey using your own brand assets. Set one side for minimal details and images and the other for more information.
6. Shameless Self Promo
Whether you’re a podcaster, Etsy shopper, blogger, or personal trainer, this is your time to shine. And if you’re all of the above, use our various marketing brochure formats to make a list of services with appropriate descriptions.
Entrepreneurs are known to be multifaceted and therefore also act as influencers today – 3.2 – 37.8 . among them Million. (Even the latest stats can’t keep up!) Beginners have to work to build their followers, so use that charisma to promote yourself, instill value, and attract audiences.
In a competitive market where everyone Promote something (including themselves), customizable marketing brochures examples like this one are the perfect way to name who you are and what you offer.
Remember that premium marketing brochures are the ones that meet your needs You are, Not the opposite.
7. There is more than meets the eye
This marketing brochure uses distinctive icons, graphics, and color palettes to impress customers. Just like any advertisement in a magazine, this style allows people to “try” the product without using it yet.
Abstract and interpretive pamphlets create an empathetic resonance for their audience; a way to Feel The experience the marketer wants.
8. Shows, promos, events, oh my gosh!
At one point or another, everyone has received a marketing brochure through the mail. Use your personal experiences as a consumer to decide how to influence others.
When you received the brochures, did you read them? What do you like? What would you keep and what would you like to change to benefit your audience?
If you prefer to send digital brochures to the masses, you can do so via email or post them on social media. Cute and specific sms keeps people’s attention and keeps you in mind.
9. Local shopping
Everyone has a weakness for small, local businesses. Marketing brochures offer the perfect space to sell yourself, so use them! Remember that:
Include basic information such as business name, phone, and location
Creating value (why do people need this service?)
Create urgency (Why do people need this service right Now?)
Include discounts, promotions or sale information
Include the highlights that make you stand out
Once you craft that great content, back it up with graphics, background color themes, or even testimonials for a brochure like no other.
10. Campy College
If you have several products or experiences you want to offer, this marketing brochure is for you. Use this collage-y style to highlight different activities and upcoming events.
Consider whether your offerings are seasonal, ever-present, or time-sensitive. This will help you prioritize how your content is arranged. And! Take advantage of PicMonkey’s easy-to-use collage tools to amplify specific collage blocks.
These marketing brochure examples are there to assure you that there are plenty of ideas you can do. We will never tell you what to do, but we will. Always Offer endless possibilities for every background and experience level.
Show off the marketing year you want with PicMonkey templates and don’t forget to send us the finalists when you’re done!
Want more business-oriented tips and inspiration? Learn how to make a file Job offer, We see Quality Case Studies At work, get inspired for your next infographic design.